Investment status
Realized
Founded
2008
Headquarters
New York, NY

Thoughtfully chosen ingredients made with little ones in mind

The idea for Babyganics was born over a decade ago when founder Kevin Schwartz and his wife were expecting their first child. While searching for products to make their home—and planet—a safe place for the baby to explore and discover freely, they came up short. So Kevin decided to make them himself. Today, Kevin and childhood friend Keith Garber lead an expert team of mission-driven ‘family’ members who share the common purpose of creating safe, effective products that allow families to grow boldly.


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"We wanted to work with VMG the second we met them. We got access to things we didn’t have. It was clear they knew our mission, category, and how to do better. Most importantly, they met us as parents who wanted the best for what our brand was and what it could be."

Kevin Schwartz CEO at Babyganics

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"We wanted to work with VMG the second we met them. We got access to things we didn’t have. It was clear they knew our mission, category, and how to do better. Most importantly, they met us as parents who wanted the best for what our brand was and what it could be."

Kevin Schwartz CEO at Babyganics

"We wanted to work with VMG the second we met them. We got access to things we didn’t have. It was clear they knew our mission, category, and how to do better. Most importantly, they met us as parents who wanted the best for what our brand was and what it could be."

Kevin Schwartz CEO at Babyganics

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